Would you travel to a meeting without knowing who you were going to meet?
When qualifying a new business prospect, I’m sure you would never travel to that all important first meeting without at least an outline agenda for discussions and, most importantly, knowing who it is that you’re going to meet. Yet how many companies make a significant business investment to exhibit or…
Top 5 Pre-Event Tips For Generating Leads
Conferences and events can provide a fantastic opportunity to generate new leads for your business. However, simply relying on footfall and chance meetings alone is not the most effective way to start the conversations that are needed to drive this new business. With some careful pre-event planning, you can make…
How LinkedIn InMail Changes Will Affect You
LinkedIn have recently announced that the way in which InMails are used will change from 1st January 2015. A detailed breakdown of all the changes can be found at the end of this post, but for now we’ve tried to summarise the important changes below: Starting in January 2015, any…
How To Have A Successful Exhibition
I was speaking to an exhibition stand builder earlier today who told me the sad story of a business that had a great stand but still wasted tens of thousands of pounds on the exhibition, due to poor preparation and follow up. So you’ve made the decision to exhibit…..great. Now…
A FREE and Alternative Way to See Who’s Viewed Your LinkedIn Profile
If you use the social media platform LinkedIn, I’m sure you’ll be interested to know who’s been viewing your profile. After all, they must have looked at your profile for a reason. For those of you who use LinkedIn regularly via a free account, you may be frustrated that…
